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Marketing Major with PGA Option Courses

The EKU PGA Golf Management Program prepares students to become the next leaders in the golf industry. Upon graduation, students are eligible for election to PGA Membership while receiving a Bachelor of Business Administration with a major in Marketing and the PGA Golf Management concentration. Additional program attributes available to students include:

  • PGA of America Education (See MGT 201-210 classes below).
  • Internship placement at prestigious facilities across the country.
  • Player development program to improve your game.
  • Access to state-of-the-art technology and facilities (Trackman, Sam Putt lab, putting lab, club repair lab, and golf simulator).
  • LPGA and PGA Professionals as program staff to help you develop professionally.
  • Recurring seminars and leadership opportunities.
  • Competitive tournament program with shop-credit as prizes.
  • Full access to private golf course (University Club at Arlington & CGLC) and driving range.
  • Close-knit student body and atmosphere.
  • Student Government Association that plans events to make your college experience the best!

Prospective students could expect their class schedules to look like the below outline:

SUGGESTED CURRICULUM GUIDE FOR MARKETING
PGA Golf Management Concentration: 2018-2019

Freshman (1st Semester) 16 hrs
BTO 100* PGA Golf Mgt Orientation 1hr
Element 1-A Eng 101 3 hrs
Element 3-A Arts 3 hrs
MAT 112 or 114 College Algebra (for CBT) 3 hrs
SOC 131 Intro to Sociology 3 hrs
Element 5-A History 3 hrs
TOTAL HOURS = 16

Freshman (2nd Semester) 15 hrs
Element 1-B*
ENG 102 3hrs
Element 4 Laboratory Science 3 hrs
Element 3-B Humanities 3 hrs
Element 1-C Communications 3 hrs
MGT 201* - Intro to Golf Mgt 3 hrs
TOTAL HOURS = 15
SUMMER PGM 249 A (0.5) Co-op
Sophomore 1st Semester) 15 hrs
ECO 230
Prin of Microeconomics 3 hrs
ACC 201 Intro to Financial Accounting 3 hrs
GBU 101 Intro to Business 3 hrs
Element 6 Diversity of Perspectives 3 hrs
MGT 202* Intro to Golf Instruction 3 hrs
TOTAL HOURS = 15
Sophomore (2nd Semester) 15 hrs
ECO 231 Prin of Macroeconomics 3 hrs
ACC 202 Intro to Managerial Accounting 3 hrs
Element 6 Diversity of Perspectives 3 hrs
Element 4 Laboratory Science 3 hrs
MGT 203* Golf Operations I 3 hrs
TOTAL HOURS = 15
SUMMER PGM 349 B (0.5) Co-op
Junior 1st (Semester) 16 hrs
STA 215 Intro to Statistical Reasoning 3 hrs
MKT 300 Prin of Marketing 3 hrs
GBU 204 Legal/Ethical Business Environment 3 hrs
OHO 351* Turfgrass Mgt 4 hrs
MGT 204* Golf Operations II 3 hrs
BTS 300* Professional Skills Seminar 0 hrs
TOTAL HOURS = 16
Junior (2nd Semester) 15 hrs
FIN 300
Business Finance I 3 hrs
CCT 300W Managerial Reports 3 hrs
MGT 300 Prin of Management 3 hrs
CIS 212/INF 104 Intro to Computer Science 3 hrs
MGT 205* Analysis of the Golf Swing 3 hrs
TOTAL HOURS = 15
SUMMER PGM 349 C (0.5) Co-op
Senior (1st Semester) 15 hrs
MGT 370
Operations Mgt 3 hrs
MKT 310 Personal Selling 3 hrs
MKT 455 Marketing Research & Analysis 3 hrs
MGT 206* Golf Operations & Admin 3 hrs
CIS 300 Mgt Information Systems 3 hrs
TOTAL HOURS = 15
Senior (2nd Semester) 12 hrs
GBU 480
Business Strategy 3 hrs
MKT 350 Consumer Behavior in Marketing 3 hrs
MGT 207* Special Topics in PGM 3 hrs
MGT 210* Golf Operations II 3 hrs
BTS 400* College to Careers Seminar 0 hrs
TOTAL HOURS = 12
SUMMER PGM 349 D (0.5) Co-op FALL PGM 349 E (0.5) Co-op
TOTAL PROGRAM HOURS = 121.5
*Course must be taken in semester indicated.
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